FanPost

JJ Barea Partners With Converse to Help Kids in Puerto Rico

Jose Barea is a superstar not just on the court but in the community as well. Check out pictures from this event recently held in Puerto Rico where Barea, joined by fellow Converse athlete Carlos Arroyo, helped open a gym where young kids could play basketball in a safe, nurturing environment.

Official Press Release:

CONVERSE AND ATHLETES CARLOS ARROYO AND JJ BAREA
LAUNCH OPEN GYM PUERTO RICO


On Saturday, July 23, 2011, CONVERSE, Inc. launched Converse Open Gym Puerto Rico, one of the brand's premier grassroots programs supporting basketball and kids. Puerto Rico natives and Team Converse athletes Carlos Arroyo and JJ Barea participated in the inaugural Converse Open Gym Puerto Rico, where they served as honorary on-court monitors and spoke to the kids about how basketball has played a major role their lives. More than 1,000 kids attended the inaugural Converse Open Gym Puerto Rico, a record launch for the program.


As part of Converse Open Gym Puerto Rico, kids were invited to play pick-up basketball games and had an opportunity to try on the latest Converse performance basketball shoes. The event featured a green screen-technology photo area where kids created their own Converse Connectivity Campaign, a temporary tattoo parlor highlighting the Puerto Rican national flag and Open Gym graphics, and the Converse barbershop where local barbers, including Carlos Arroyo, gave free haircuts to participants.

Converse Open Gym, founded in 2007, provides an opportunity for kids to play basketball in a free, safe and unrestricted environment in major metropolitan markets including Atlanta, Chicago, Philadelphia, Miami and Boston. Over 56,000 kids have been touched by this program in the United States.

Converse Open Gym is free for all participants, ages 10-18. The next Converse Open Gym Puerto Rico will take place on September 24, 2011.

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About Converse
Converse Inc., based in N. Andover, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as "America's Original Sports Company"TM and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One Star® shoe. Today, Converse offers a diverse portfolio including premium lifestyle men's and women's footwear and apparel. Converse product is sold globally by retailers in over 160 countries and through 58 company-owned retail locations in the U.S. For more information, visit Converse on the web at www.converse.com.

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All photos provided courtesy of TeamWorks Media

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